Fusion Metals Logo Design

Fusion Metals Logo Design

A recent very fun project came to me by way of referral from another Oakland graphic designer, Ross Turner. The client, metal artist Hilary Engleman, wanted a special effects logo that simulated the spark from welding metal. With my background as a animation painter and illustrator I had the experience (and Photoshop brushes) to execute her vision. The arcing sparks were a particular design challenge as each one had to be placed in such a way that the text still read well. This had to function as a logo as well as a special effect illustration.

We did the logo in two different versions. “Stacked” for her business card and truck sign, and horizontal for the website header logo. The website was built by Saill White of Wicked Clever Designs.

fusion_blast_V3

Hilary’s testimonial:

Thank you for your efforts and creativity in making my new logo.  It’s hard sometimes, artist to artist, to relay what we want visually when we have a loose idea in mind.  You really helped in solidifying the design and making it amazing.  When I came to you I told you that I don’t just want to like my logo, I want to love it.  I feel like we accomplished that and then some.  Thank you for everything.

–Hilary Engleman, Fusion Metals

fusion_truck

fusion_site

About The Author

Robyn Adams
Robyn Adams lives in Oakland, California with her son Jonah and cat Bambino. A student of the San Francisco Art Institute and graduate of The Academy of Art College in illustration, she worked for 15 years in the animation industry before beginning her freelance graphic design business. She is a professional graphic designer and illustrator, inveterate collector, amateur archivist, and aspiring standup comedian and stage performer.

No Comments

Leave a Reply

CONTACT ROBYN


Do you need to build your own Secret Fan Base to reach your customers, attract new new ones and stand out from the crowd? Please get in touch to discuss what I can bring to your project.

Your Name (required)

Your Email (required)

Your Phone (required)

Subject

Your Message

Address:

1 Secret Lair
Grand Lake District
Oakland, California, USA

Phone:

(415) 595-1359

Hours:

By Appointment Only

 

Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt.

© Robyn Adams ~ 2017 All Rights Reserved